HL Creative is an experiential and disruptive marketing (un)agency based in Christchurch, New Zealand, servicing brands nationwide.

We break rules, we move fast - and we easily adapt to new verticals.

We conceive and execute remarkable brand experiences that influence behaviour and enhance brand perception by connecting on a human level.

We deeply strategise, we create, we execute. Our approach ensures the experience we create will be only the starting point for a long-lasting relationship between the consumer and your brand.

Founder, Helena Lowe has over 15 years experience in branding and human centered strategic guerilla marketing.

In her work, Helena has an insatiable desire to drive an innovative approach that fuels disruption - while purposely tackling environmental and community challenges.

She champions daring marketing strategies, urging brands to humanise their public presence for authentic engagement, delivering authenticity by building and creating in public. Helena knows wisdom in framing opportunities, and intersecting culture in clever meaningful ways.

She has worked with brands across many verticals - including Agriculture \ Technology, Finance \ Education \ Healthcare, Construction \ Food & Beverage \ Fashion and Retail.